Genoveva is an economist from CUNEF (Madrid) and EMBA by Columbia University, New York. She also completed a Diploma in Contemporary Art at Christies, London. Her activity in the financial markets spans over 30 years, initially on the institutional side at corporations such as Merrill Lynch, and since 2015 as a Private Banker at the Family Office Colombo Wealth in Lugano (Switzerland). Her international career has brought her to live and work in Montreal, New York, London, Madrid and Lugano.
Co-founder and associate of WA4STEAM in 2018, she is equally passionate about art and about angel investing.
“My aim is to be instrumental in the development of women-led startups in STEAM, where there is so much talent, and to contribute a more equal world. That is the legacy I wish to leave to my two daughters”.